While the company has made some progress for the environment, things aren’t looking so good on the labour rights front. On top of that, while operating under a fast fashion business model, the brand’s impact on the planet will always be questionable. While these pledges certainly represent good progress if they are delivered upon and it’s great that H&M is emphasising sustainability, they are only targets, and 2030 is still some time away. It has also pledged to use 100% recycled or sustainable materials by 2030. H&M has set a science-based target to reduce its greenhouse gas emissions by 2030. It claims to be moving towards more sustainable practices, but we have to be sure by asking the question: just how sustainable and ethical is H&M? One step forward H&M has long been the target of widespread concern about the impact of fast fashion on the environment and the workers who make our clothes. It’s the second largest retailer in the world, trailing just behind Inditex (the owner of Zara), and operates in 74 countries. Swedish retailer H&M is one of the world’s most recognisable fast fashion brands. H&M is making progress, but far from perfect Global fast fashion chain H&M has made some progress on the sustainability front in recent years, but is it doing enough? This article is based on the H&M rating published in February 2022. Buying through our links may earn us a commission-supporting the work we do. Our editors curate highly rated brands that are first assessed by our rigorous ratings system.
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